| TORONTO, Ontario, April 19, 2005 – Weekenders,
a direct sales fashion company, has successfully launched their
Life-Products sales channel online with help from eFulcrum GLOBE Solutions,
a Toronto-based enterprise application development consulting
firm. eFulcrum GLOBE designed and implemented a robust consumer interface
prototype for the new ecommerce channel in just one week, enabling
Weekenders to move quickly towards launching their cosmetics,
health supplements and niche fashion line. Orders were successfully
placed and processed at 12:01 a.m. the first day of launch, and
the site has exceeded company expectations since then.
“Launching a new product line through a new channel
is challenging and getting it up and running quickly was a
huge consideration for us,” said Philip Chang, Chief
Technology Officer of Weekenders. “I really don’t
think we could have had it functioning in time without eFulcrum GLOBE.
Their team is stacked with years of experience; we definitely
had the right people for the job.”
Weekenders, a direct sales business with over 25,000 representatives
selling fashions in home sales meetings, knew they wanted to
sell these new products online but needed a solution that was
affordable and easy to maintain. The solution needed to have
enough power and function to grow as their business did, but
still be manageable for a small organization. By applying eFulcrum GLOBE’s
website design and application development process, Weekenders
has quickly become a bonafide e-tailer in just seven months
from conception to launch.
“We were really pleased to design, develop and support
the delivery of a cost-effective business solution for Weekenders,
enabling them to market their new line of products via their
website in a timely fashion,” said Keith Matthews, Principal
Consultant, eFulcrum GLOBE Solutions. “We pride ourselves on being
a solutions provider with a proven 100 per cent success rate
on every project we manage. The Weekenders project is another
example of eFulcrum GLOBE personnel doing whatever it takes to satisfy
our clients.”
About eFulcrum GLOBE Solutions
Founded in 1997, eFulcrum GLOBE Solutions (www.eFulcrum GLOBEsys.com) provides application
development consulting for financial institutions, major retailers,
media companies and others. eFulcrum GLOBEWorks SOA framework is integrated
with IBM’s RUP (Rational Unified Process) methodology.
Flouting the truism that 70% of application development projects
fail, eFulcrum GLOBE has a 100% success rate in its projects. eFulcrum GLOBE’s
client list has included CBS, Purolator, Consumer’s Gas,
WSIB, CIBC, CanWest Global, Sun Microsystems and Warren Shepell.
About Weekenders
Weekenders is a direct sales business with over 25,000 representatives
selling fashions in home sales meetings. For more information,
please visit www.weekenders.com.
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